Program Management and Analytics - Internship Spring 2025
MicroDrive LLC is seeking a talented program management intern to champion the way for our partners and interact with our influencer network through each program’s life cycle guiding them on the path to continued success through creating content that drives foot traffic and engagement. The ideal candidate possesses the ability to efficiently prioritize workflow along with superior relationship building skills and deep knowledge of data analysis and the social media landscape to execute marketing campaigns for our clients.
As a member of our team, you’ll work alongside industry veterans on work challenging projects with team members from many backgrounds and disciplines, increasing your understanding of complex business problems from diverse perspectives and developing new skills and experience to help you at every stage of your career.
Program management interns are responsible for adopting MicroDrive’s agile methodology which breaks projects into phases and emphasizes continuous collaborations and improvement across various teams within our organization. Program management interns will be required to oversee the day-to-day upkeep of client accounts, which involves heavy analysis of data collected to effectively communicate findings and recommendations to both technical and non-technical audience. Build a systematic methodology using data to and evaluate and identify areas of optimization in current business processes. Each module within each program can vary in length, size, scope, and require various skill sets as it depends on the client’s challenge- due to the varied nature of our clients.
Who we are:
MicroDrive is the first SaaS-tech platform designed to bring hyper-local influencer marketing to the franchisee ecosystem.
Connect with your community: Our mission is to help our clients forge relationships with the hyper-local voices in and around their businesses.
Drive engagement: We want to change the way our clients’ customers interact with them and enhance the overall customer experience along with driving engagement in and around key locations.
Measure Success: microDrive is committed to bringing the latest digital measurement and transparency solution to the franchisee ecosystem.
Duties:
● Deep understanding of how people use technology to manage information for decision-making
● Leverage understanding of how data analytics collectively integrates with program construction
● Data analysis and reporting to clients to help track campaign progress during campaigns
● Efficiently collect and analyze program data and other information at the end of program for reporting and create visual presentations using analysis of data to highlight takeaways
● Create informative visualizations to effectively communicate campaign findings with stakeholders: internal and client-side
● Coordinate and contribute to overall function objectives of best practices for overseeing data usage, data quality and well-defined analytics to support the business
● Responsible for producing clear and accurate project plan/timeline for incoming client briefs as far forward as possible potential dates for briefing, presentation and delivery
● Drive program delivery with key focus areas: on-time, on-budget, in-scope, with high quality and stability
● Write social media captions that speak to the company’s target audience
● Develop new strategies for increasing engagement
● Ensure brand message is consistent both for MicroDrive and our clients
● Execute a multi-tier, multi-industry influencer marketing strategy based on the identified business objectives
● Determine and communicate internal and external action steps and responsibilities for all programs related to their team
● Manage client objectives, expectations and timelines while communicating changes/directions to internal team members
● Establish and maintain relationships with key contacts while also ensuring that client relationships exist on multiple levels and grow over time
● Develop and maintain high levels of team effectiveness (trust, communication, collaboration, productivity, diversity, engagement)
● Track social media engagement to identify high-performing ideas and campaigns for scalability
● Identify potential project risks and develop contingency plans
● Willingness to learn and grow
● Conduct market research to position ourselves as industry experts in social media marketing and maintain familiarity with effective content styles and trends
● Identify key metrics to measure and iteratively improve upon each round of outreach to consistently deliver improvements on lead conversion
Skills:
● Highly computer literate
● Familiar with Microsoft Office tools, particularly MS Excel
● Extremely organized
● Exceptional communication skills (written and verbal)
● Exceptional customer service skills
● Familiar with Social media (TikTok, Facebook, Instagam) and their respective functionalities
● Strong social media marketing skills
● Detail oriented with proven ability to be proactive in a fast-moving environment with shifting priorities and changing requirements
● Understands and deals well with rapid development cycles; remains flexible and calm in the face of uncertainty
● Strong knowledge of influencer marketing from both a B2C and B2B perspective, knows how to balance different types of work and stay on top of the details
● Able to build and maintain strong, trust-based relationships across the organization
● Resourceful and solutions-oriented, always has solution in mind when managing up
● Experience forming, growing, and maintaining strong client relationships
● Possesses conflict resolution, facilitates conversation by focusing on openness, honesty and respect
● Update relevant stakeholders or team members on the project progress
Experience:
Experience with social media, office systems and processes, efficient and effective office management experience, as well as customer service and/or sales experience would be particularly useful in this role. If pursuing undergraduate degree, candidate should currently be between their Sophomore and Senior year.
This is an exciting opportunity for a creative individual with a passion for marketing to make a significant impact on brands through their social media campaigns. If you have the skills and drive to excel in this role, we would love to hear from you.
Other information:
This job description is not an exclusive or exhaustive list of all job functions that an associate in this position may be asked to perform from time to time. MicroDrive LLC is an equal opportunity employer and fosters a workplace comfortable for all types of people to work and grow without regard to gender, race, religion, ethnicity, nationality, or sexual orientation.
This is an internship that is structured to be offered as a for-credit opportunity for students currently enrolled which we can assist in by providing any documentation or references in a case-by-case basis.
Job Type: Internship
Expected hours: 25 – 40 per week
Benefits:
Flexible schedule
Referral program
Work Location: Hybrid remote in Irving, TX 75062